Welcome to Eldr.

Born from a love of nature and an obsession with historical design, Eldr celebrates the beauty of slow homewares and considered crafts.

Our folklore designs are inspired by the woodlands, orchards and wild hedgerows in the rural Devon & Somerset landscapes. My grandmothers passion for medieval and vintage homewares and interiors also inspired this journey.

The name Eldr is inspired by the elder tree, a native British species steeped in folklore, mythology and magic. Feared by the devil and cherished by foragers, this ancient tree embodies the folk traditions, beliefs, and natural beauty that also inspire us.